virtue

March/April Magazine Now Available!

Discover The Latest March/April Deals!

(79 Items)

142186 VTU-02-CKDB8 VTU-02-CKDB8 1 ColorKick® DE-BRASSING SHAMPOO 8 Fl. Oz. VIRTUE VIRTUE ColorKick® DE-BRASSING SHAMPOO 8 Fl. Oz. False virtue/virtuecolorkickdebrassingshampooupdate.jpg Bonus Deal Available 23.00 23.00 17.25 True True Valid Thru 03/16/26 False False 17.25 False False Diversion contract is required VIRTUE ColorKick® De-Brassing Shampoo uses a 100% natural colorant blend to brighten, tone, and gently neutralize brassiness on natural and color-treated hair shades, including silver and gray. True Log in to view pricing! False

VIRTUE
ColorKick® DE-BRASSING SHAMPOO

8 Fl. Oz.

SKU VTU-02-CKDB8

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150447 VTU-03-CKM5 VTU-03-CKM5 1 ColorKick® ILLUMINATING MASK 5 Fl. Oz. VIRTUE VIRTUE ColorKick® ILLUMINATING MASK 5 Fl. Oz. False virtue/virtuecolorkickmask.jpg Bonus Deal Available 35.00 35.00 26.25 True True Valid Thru 03/16/26 False False 26.25 False False Diversion contract is required VIRTUE ColorKick® ILLUMINATING MASK is a nourishing, hue-enhancing mask that adds radiance and maintains color vibrancy without drying out hair. True Log in to view pricing! False

VIRTUE
ColorKick® ILLUMINATING MASK

5 Fl. Oz.

SKU VTU-03-CKM5

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142236 VTU-03-MBG5 VTU-03-MBG5 1 CORRECT RESTORATIVE TREATMENT MASK 5 Fl. Oz. VIRTUE VIRTUE CORRECT RESTORATIVE TREATMENT MASK 5 Fl. Oz. True virtue/virtuecorrectmask5oz.jpg Bonus Deal Available 35.00 35.00 35.00 False False False False 0.00 False False Diversion contract is required Virtue® CORRECT RESTORATIVE TREATMENT MASK actively rehabilitates all hair types in need of extra care for an instant infusion of shine, moisture, and resiliency without weighing it down. True Log in to view pricing! False

VIRTUE
CORRECT RESTORATIVE TREATMENT MASK

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176675 VTU-03-SSC5 VTU-03-SSC5 1 CORRECT STRENGTH & SHIELD LEAVE-IN CONDITIONER 5 Fl. Oz. VIRTUE VIRTUE CORRECT STRENGTH & SHIELD LEAVE-IN CONDITIONER 5 Fl. Oz. False virtue/jf26virtuecorrectstrengthnshieldleave-inconditioner5oz.jpg Bonus Deal Available 19.00 19.00 14.25 True True Valid Thru 03/16/26 False False 14.25 False False Diversion contract is required Virtue CORRECT STRENGTH & SHIELD LEAVE-IN CONDITIONER is a lightweight, leave-in formula that instantly detangles, strengthens fragile strands, boosts elasticity, and shields against damage. False Log in to view pricing! False

VIRTUE
CORRECT STRENGTH & SHIELD LEAVE-IN CONDITIONER

5 Fl. Oz.

SKU VTU-03-SSC5

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142238 VTU-03-PUC4 VTU-03-PUC4 1 CORRECT UN-FRIZZ CREAM 4 Fl. Oz. VIRTUE VIRTUE CORRECT UN-FRIZZ CREAM 4 Fl. Oz. True virtue/virtuecorrectunfrizzcream.jpg Bonus Deal Available 22.00 22.00 16.50 True True Valid Thru 03/16/26 False False 16.50 False False Diversion contract is required Virtue® CORRECT UN-FRIZZ CREAM is a leave-in treatment cream that instantly transforms hair’s texture. It works to condition and smooth hair, wet or dry, eliminating frizz and locking out humidity to keep it sleek all day. True Log in to view pricing! False

VIRTUE
CORRECT UN-FRIZZ CREAM

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142289 VTU-12-6N1S2 VTU-12-6N1S2 1 CREATE 6-IN-1 STYLER 2 Fl. Oz. VIRTUE VIRTUE CREATE 6-IN-1 STYLER 2 Fl. Oz. True virtue/virtue6in1styler2oz.jpg Bonus Deal Available 10.00 10.00 7.50 True True Valid Thru 03/16/26 False False 7.50 False False Diversion contract is required Virtue® CREATE 6-IN-1 STYLER is a universal styling cream that truly does it all. True Log in to view pricing! False

VIRTUE
CREATE 6-IN-1 STYLER

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142283 VTU-12-6N1P1 VTU-12-6N1P1 1 CREATE 6-IN-1 STYLING PASTE 1.7 Fl. Oz. VIRTUE VIRTUE CREATE 6-IN-1 STYLING PASTE 1.7 Fl. Oz. False virtue/virtue6in1paste1.7oz.jpg Bonus Deal Available 20.00 20.00 15.00 True True Valid Thru 03/16/26 False False 15.00 False False Diversion contract is required Virtue® CREATE 6-IN-1 STYLING PASTE is a medium-hold styler that texturizes, shapes, nourishes, protects, and adds shine to short hair. False Log in to view pricing! False

VIRTUE
CREATE 6-IN-1 STYLING PASTE

1.7 Fl. Oz.

SKU VTU-12-6N1P1

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142277 VTU-05-TXS5 VTU-05-TXS5 1 CREATE TEXTURIZING SPRAY 5 Fl. Oz. VIRTUE VIRTUE CREATE TEXTURIZING SPRAY 5 Fl. Oz. False virtue/virtuetexturizingspray5oz.jpg Bonus Deal Available 21.00 21.00 15.75 True True Valid Thru 03/16/26 False False 15.75 False False Diversion contract is required Virtue® CREATE TEXTURIZING SPRAY is a lightweight texturizing mist, formulated to instantly add shine, natural definition, texture, and volume for long-lasting style. True Log in to view pricing! False

VIRTUE
CREATE TEXTURIZING SPRAY

5 Fl. Oz.

SKU VTU-05-TXS5

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142215 VTU-03-CURL6 VTU-03-CURL6 1 CURL CONDITIONER 6.7 Fl. Oz. VIRTUE VIRTUE CURL CONDITIONER 6.7 Fl. Oz. True virtue/virtuecurlconditioner6.7oz.jpg Bonus Deal Available 22.00 22.00 16.50 True True Valid Thru 03/16/26 False False 16.50 False False Diversion contract is required Virtue® CURL CONDITIONER weightlessly detangles, de-frizzes, nourishes, and hydrates without weighing down curls. True Log in to view pricing! False

VIRTUE
CURL CONDITIONER

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142313 VTU-19-DKTC VTU-19-DKTC 1 CURL DISCOVERY TRAVEL KIT 3 pc. VIRTUE VIRTUE CURL DISCOVERY TRAVEL KIT 3 pc. False virtue/virtuecurlkit.jpg Bonus Deal Available 20.00 20.00 15.00 True True Valid Thru 03/16/26 False False 15.00 False False Diversion contract is required Virtue® CURL DISCOVERY TRAVEL KIT includes travel sized shampoo, conditioner, and leave-in.
Includes 1 Each:
CURL SHAMPOO 2 oz.
CURL CONDITIONER 2 oz.
CURL LEAVE-IN BUTTER 0.5 oz. False Log in to view pricing! False

VIRTUE
CURL DISCOVERY TRAVEL KIT

3 pc.

SKU VTU-19-DKTC

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142217 VTU-03-CURB5 VTU-03-CURB5 1 CURL LEAVE-IN BUTTER 5 Fl. Oz. VIRTUE VIRTUE CURL LEAVE-IN BUTTER 5 Fl. Oz. False virtue/virtuecurlbutter5oz.jpg Bonus Deal Available 23.00 23.00 17.25 True True Valid Thru 03/16/26 False False 17.25 False False Diversion contract is required Virtue® CURL LEAVE-IN BUTTER is a leave-in cream rich in reparative proteins and emollients to infuse hair with hydration, help neutralize frizz, and guard against heat and humidity. True Log in to view pricing! False

VIRTUE
CURL LEAVE-IN BUTTER

5 Fl. Oz.

SKU VTU-03-CURB5

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142189 VTU-02-CURL8 VTU-02-CURL8 1 CURL SHAMPOO 8 Fl. Oz. VIRTUE VIRTUE CURL SHAMPOO 8 Fl. Oz. True virtue/virtuecurlshampoo8oz.jpg Bonus Deal Available 22.00 22.00 16.50 True True Valid Thru 03/16/26 False False 16.50 False False Diversion contract is required Virtue® CURL SHAMPOO is a rich, non-drying formula that gently cleanses while removing excess oils and build-up to maintain the natural curl pattern. True Log in to view pricing! False

VIRTUE
CURL SHAMPOO

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142291 VTU-12-CDW5 VTU-12-CDW5 1 CURL-DEFINING WHIP 5.5 Fl. Oz. VIRTUE VIRTUE CURL-DEFINING WHIP 5.5 Fl. Oz. False virtue/virtuecurldefiningwhipcap.jpg Bonus Deal Available 21.00 21.00 15.75 True True Valid Thru 03/16/26 False False 15.75 False False Diversion contract is required Virtue® CURL-DEFINING WHIP is a hydrating cream that delivers touchable hold, fights frizz, and amplifies curl formation. True Log in to view pricing! False

VIRTUE
CURL-DEFINING WHIP

5.5 Fl. Oz.

SKU VTU-12-CDW5

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154916 VTU-03-DRS1 VTU-03-DRS1 1 DAMAGE REVERSE SERUM 1.7 Fl. Oz. VIRTUE VIRTUE DAMAGE REVERSE SERUM 1.7 Fl. Oz. False virtue/virutedamagereverseserum1oz.jpg Bonus Deal Available 30.00 30.00 22.50 True True Valid Thru 03/16/26 False False 22.50 False False Diversion contract is required VIRTUE DAMAGE REVERSE SERUM is a new product that revolutionizes hair repair by not only instantly repairing existing damage, but fighting future damage. True Log in to view pricing! False

VIRTUE
DAMAGE REVERSE SERUM

1.7 Fl. Oz.

SKU VTU-03-DRS1

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147237 VTU-07-BDB VTU-07-BDB 1 BROW DENSITY BOOSTER 1.8 Fl. Oz. VIRTUE VIRTUE Flourish® BROW DENSITY BOOSTER 1.8 Fl. Oz. False virtue/virtueflourishbrowdensitybooster1oz.jpg Bonus Deal Available 40.00 40.00 30.00 True True Valid Thru 03/16/26 False False 30.00 False False Diversion contract is required Virtue® Flourish® BROW DENSITY BOOSTER is a thickening, brow-boosting serum that borrows the best growth-supporting ingredients from the award-winning hair Density Booster, including the patented Alpha Keratin 60ku Clinical® protein, plus stimulating plant-based extracts and high-performing peptides for fuller, lusher, healthier brows and fewer uneven patches. True Log in to view pricing! False

VIRTUE
Flourish® BROW DENSITY BOOSTER

1.8 Fl. Oz.

SKU VTU-07-BDB

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