Summer Savings, New Finds: July/August Promos Just Landed | VIEW NOW >
Fresh Arrivals, Big Deals—Log In to Unlock Our July/August Magazine!

hair care

(52 Items)
  • 170515 VTU-25-JAPCK VTU-25-JAPCK 1 PRO COLOR KIT 13 pc. VIRTUE VIRTUE PRO COLOR KIT 13 pc. False virtue/virtueprocolorkit13pc.jpg Bonus Deal Available 380.00 380.00 380.00 False True Valid Thru 08/31/25 False False 0.00 False False Diversion contract is required VIRTUE PRO COLOR KIT includes shampoo, conditioner, oil, mask, treatment, bowl, and brush. True Log in to view pricing! False
    VIRTUE PRO COLOR KIT 13 pc.

    VIRTUE
    PRO COLOR KIT

    13 pc.

    SKU VTU-25-JAPCK

    Bonus Offer
    Promotional ItemLog in to view pricing!
    Quick View
  • 167631 VTU-21-BOB VTU-21-BOB 1 BEST OF THE BEST PACKAGE VIRTUE VIRTUE BEST OF THE BEST PACKAGE False virtue/virtuebestofthebestpackage.jpg Bonus Deal Available 1620.00 1620.00 1620.00 False False False False 0.00 False False Diversion contract is required VIRTUE BEST OF THE BEST PACKAGE includes shampoo, conditioner, styler, treatment, oil, cream, spray, cape, and bags. True Log in to view pricing! False
    VIRTUE BEST OF THE BEST PACKAGE

    VIRTUE
    BEST OF THE BEST PACKAGE

    SKU VTU-21-BOB

    Bonus Offer
    Quick View
  • 142993 VTU-21-BSSB VTU-21-BSSB 1 BEST SELLERS SAMPLE BOX VIRTUE VIRTUE BEST SELLERS SAMPLE BOX False virtue/virtuebestsellersbox.jpg Bonus Deal Available 499.00 499.00 499.00 False False False False 0.00 False False Diversion contract is required Virtue® BEST SELLERS SAMPLE BOX includes shampoos, conditioners, dry shampoo, oil, cream, leave-in, spray, and styler. True Log in to view pricing! False
    VIRTUE BEST SELLERS SAMPLE BOX

    VIRTUE
    BEST SELLERS SAMPLE BOX

    SKU VTU-21-BSSB

    Bonus Offer
    Quick View
  • 142323 VTU-10-CKDU VTU-10-CKDU 1 ColorKick® DE-BRASSING DISPLAY UNIT VIRTUE VIRTUE ColorKick® DE-BRASSING DISPLAY UNIT False virtue/virtuecolorkickdisplay.jpg Bonus Deal Available 30.00 30.00 30.00 False False False False 0.00 False False Diversion contract is required Virtue® ColorKick® DE-BRASSING DISPLAY UNIT True Log in to view pricing! False
    VIRTUE ColorKick® DE-BRASSING DISPLAY UNIT

    VIRTUE
    ColorKick® DE-BRASSING DISPLAY UNIT

    SKU VTU-10-CKDU

    Bonus Offer
    Quick View
  • 142186 VTU-02-CKDB8 VTU-02-CKDB8 1 ColorKick® DE-BRASSING SHAMPOO 8 Fl. Oz. VIRTUE VIRTUE ColorKick® DE-BRASSING SHAMPOO 8 Fl. Oz. False virtue/virtuecolorkickdebrassingshampooupdate.jpg Bonus Deal Available 22.00 22.00 22.00 False False False False 0.00 False False Diversion contract is required VIRTUE ColorKick® De-Brassing Shampoo uses a 100% natural colorant blend to brighten, tone, and gently neutralize brassiness on natural and color-treated hair shades, including silver and gray. True Log in to view pricing! False
    VIRTUE ColorKick® DE-BRASSING SHAMPOO 8 Fl. Oz.

    VIRTUE
    ColorKick® DE-BRASSING SHAMPOO

    8 Fl. Oz.

    SKU VTU-02-CKDB8

    Bonus Offer
    Quick View
  • 142201 VTU-02-NCKD8 VTU-02-NCKD8 1 ColorKick® DE-BRASSING SHAMPOO NFS 8 Fl. Oz. VIRTUE VIRTUE ColorKick® DE-BRASSING SHAMPOO NFS 8 Fl. Oz. False virtue/virtuecolorkickshampoo8oz.jpg Bonus Deal Available 17.85 17.85 17.85 False False False False 0.00 False False Diversion contract is required VIRTUE ColorKick® De-Brassing Shampoo uses a 100% natural colorant blend to brighten, tone, and gently neutralize brassiness on natural and color-treated hair shades, including silver and gray. True Log in to view pricing! False
    VIRTUE ColorKick® DE-BRASSING SHAMPOO NFS 8 Fl. Oz.

    VIRTUE
    ColorKick® DE-BRASSING SHAMPOO NFS

    8 Fl. Oz.

    SKU VTU-02-NCKD8

    Bonus Offer
    Quick View
  • 150447 VTU-03-CKM5 VTU-03-CKM5 1 ColorKick® ILLUMINATING MASK 5 Fl. Oz. VIRTUE VIRTUE ColorKick® ILLUMINATING MASK 5 Fl. Oz. False virtue/virtuecolorkickmask.jpg Bonus Deal Available 43.75 43.75 43.75 False False False False 0.00 False False Diversion contract is required VIRTUE ColorKick® ILLUMINATING MASK is a nourishing, hue-enhancing mask that adds radiance and maintains color vibrancy without drying out hair. True Log in to view pricing! False
    VIRTUE ColorKick® ILLUMINATING MASK 5 Fl. Oz.

    VIRTUE
    ColorKick® ILLUMINATING MASK

    5 Fl. Oz.

    SKU VTU-03-CKM5

    Bonus Offer
    Quick View
  • 142276 VTU-04-CK12 VTU-04-CK12 1 ColorKick® VIAL 12 x 0.01 Fl. Oz. VIRTUE VIRTUE ColorKick® VIAL 12 x 0.01 Fl. Oz. True virtue/virtuecolorkick12x001oz.jpg Bonus Deal Available 146.00 146.00 146.00 False False False False 0.00 False False Diversion contract is required Virtue® ColorKick® VIAL is the first-ever hair filler made from 100% pure, human keratin.  False Log in to view pricing! False
    VIRTUE ColorKick® VIAL 12 x 0.01 Fl. Oz.

    VIRTUE
    ColorKick® VIAL

    Bonus Offer
    View Sizes
  • 142236 VTU-03-MBG5 VTU-03-MBG5 1 CORRECT RESTORATIVE TREATMENT MASK 5 Fl. Oz. VIRTUE VIRTUE CORRECT RESTORATIVE TREATMENT MASK 5 Fl. Oz. True virtue/virtuecorrectmask5oz.jpg Bonus Deal Available 35.00 35.00 35.00 False False False False 0.00 False False Diversion contract is required Virtue® CORRECT RESTORATIVE TREATMENT MASK actively rehabilitates all hair types in need of extra care for an instant infusion of shine, moisture, and resiliency without weighing it down.  False Log in to view pricing! False
    VIRTUE CORRECT RESTORATIVE TREATMENT MASK 5 Fl. Oz.

    VIRTUE
    CORRECT RESTORATIVE TREATMENT MASK

    Bonus Offer
    View Sizes
  • 142234 VTU-03-NMBG5 VTU-03-NMBG5 1 CORRECT RESTORATIVE TREATMENT MASK NFS 1.7 Fl. Oz. VIRTUE VIRTUE CORRECT RESTORATIVE TREATMENT MASK NFS 1.7 Fl. Oz. False virtue/virtuecorrectmask1.7oz.jpg Bonus Deal Available 29.75 29.75 29.75 False False False False 0.00 False False Diversion contract is required Virtue® CORRECT RESTORATIVE TREATMENT MASK actively rehabilitates all hair types in need of extra care for an instant infusion of shine, moisture, and resiliency without weighing it down. False Log in to view pricing! False
    VIRTUE CORRECT RESTORATIVE TREATMENT MASK NFS 1.7 Fl. Oz.

    VIRTUE
    CORRECT RESTORATIVE TREATMENT MASK NFS

    1.7 Fl. Oz.

    SKU VTU-03-NMBG5

    Bonus Offer
    Quick View
  • 142238 VTU-03-PUC4 VTU-03-PUC4 1 CORRECT UN-FRIZZ CREAM 4 Fl. Oz. VIRTUE VIRTUE CORRECT UN-FRIZZ CREAM 4 Fl. Oz. True virtue/virtuecorrectunfrizzcream.jpg Bonus Deal Available 22.00 22.00 22.00 False False False False 0.00 False False Diversion contract is required Virtue® CORRECT UN-FRIZZ CREAM is a leave-in treatment cream that instantly transforms hair’s texture. It works to condition and smooth hair, wet or dry, eliminating frizz and locking out humidity to keep it sleek all day. False Log in to view pricing! False
    VIRTUE CORRECT UN-FRIZZ CREAM 4 Fl. Oz.

    VIRTUE
    CORRECT UN-FRIZZ CREAM

    Bonus Offer
    View Sizes
  • 142243 VTU-03-NPUC1 VTU-03-NPUC1 1 CORRECT UN-FRIZZ CREAM NFS 4 Fl. Oz. VIRTUE VIRTUE CORRECT UN-FRIZZ CREAM NFS 4 Fl. Oz. False virtue/virtueunfrizzcreamsmooth4oz.jpg Bonus Deal Available 20.00 20.00 20.00 False False False False 0.00 False False Diversion contract is required Virtue® CORRECT UN-FRIZ CREAM is a leave-in treatment cream that instantly transforms hair’s texture. It works to condition and smooth hair, wet or dry, eliminating frizz and locking out humidity to keep it sleek all day. False Log in to view pricing! False
    VIRTUE CORRECT UN-FRIZZ CREAM NFS 4 Fl. Oz.

    VIRTUE
    CORRECT UN-FRIZZ CREAM NFS

    4 Fl. Oz.

    SKU VTU-03-NPUC1

    Bonus Offer
    Quick View
  • 142215 VTU-03-CURL6 VTU-03-CURL6 1 CURL CONDITIONER 6.7 Fl. Oz. VIRTUE VIRTUE CURL CONDITIONER 6.7 Fl. Oz. True virtue/virtuecurlconditioner6.7oz.jpg Bonus Deal Available 22.00 22.00 22.00 False False False False 0.00 False False Diversion contract is required Virtue® CURL CONDITIONER weightlessly detangles, de-frizzes, nourishes, and hydrates without weighing down curls. True Log in to view pricing! False
    VIRTUE CURL CONDITIONER 6.7 Fl. Oz.

    VIRTUE
    CURL CONDITIONER

    Bonus Offer
    View Sizes
  • 142217 VTU-03-CURB5 VTU-03-CURB5 1 CURL LEAVE-IN BUTTER 5 Fl. Oz. VIRTUE VIRTUE CURL LEAVE-IN BUTTER 5 Fl. Oz. False virtue/virtuecurlbutter5oz.jpg Bonus Deal Available 23.00 23.00 23.00 False False False False 0.00 False False Diversion contract is required Virtue® CURL LEAVE-IN BUTTER is a leave-in cream rich in reparative proteins and emollients to infuse hair with hydration, help neutralize frizz, and guard against heat and humidity. True Log in to view pricing! False
    VIRTUE CURL LEAVE-IN BUTTER 5 Fl. Oz.

    VIRTUE
    CURL LEAVE-IN BUTTER

    5 Fl. Oz.

    SKU VTU-03-CURB5

    Bonus Offer
    Quick View
  • 142231 VTU-03-NCLB5 VTU-03-NCLB5 1 CURL LEAVE-IN BUTTER NFS 5 Fl. Oz. VIRTUE VIRTUE CURL LEAVE-IN BUTTER NFS 5 Fl. Oz. False virtue/virtuecurlbutter5oz.jpg Bonus Deal Available 18.70 18.70 18.70 False False False False 0.00 False False Diversion contract is required Virtue® CURL LEAVE-IN BUTTER is a leave-in cream rich in reparative proteins and emollients to infuse hair with hydration, help neutralize frizz, and guard against heat and humidity. True Log in to view pricing! False
    VIRTUE CURL LEAVE-IN BUTTER NFS 5 Fl. Oz.

    VIRTUE
    CURL LEAVE-IN BUTTER NFS

    5 Fl. Oz.

    SKU VTU-03-NCLB5

    Bonus Offer
    Quick View
(52 Items)